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Bengaluru: Amazon Pay on Friday launched Smart Stores function in India the place prospects want to scan the shop’s QR code utilizing the Amazon app to start exploring the merchandise accessible throughout the retailer.

The ‘Smart Store’ function would empower local retailers with capabilities to improve footfalls, enhance buyer expertise and generate extra gross sales, the corporate stated in a press release. “Amazon Pay is already accepted at millions of local shops, we are trying to make customers’ buying experience at local shops even more convenient and safe through Smart Stores,” stated Mahendra Nerurkar, CEO, Amazon Pay.

After deciding on the merchandise, prospects purchase with Amazon Pay, which provides them a alternative of utilizing UPI, stability, or credit score or debit playing cards.

Customers can on-the-spot convert a transaction into an EMI, and from time-to-time avail thrilling rewards from their banks or by way of Amazon Pay.

Smart Store will allow a local store to launch a digital storefront, thereby enabling prospects to uncover merchandise, learn evaluations, consider affords whereas in the shop or from anyplace utilizing the Amazon app.

I may also allow local retailers to provide Amazon Pay reward coupons to appeal to new prospects.

Thousands of local retailers throughout the nation have already signed up as Amazon Pay Smart Stores, like Sri Balaji Kitchens in Vishakapatnam, USHA Company Store in Jabalpur and retailers of manufacturers comparable to Big Bazaar, MedPlus and More Supermarkets.

“Through EMIs, bank offers and rewards, we seek to make these purchases more affordable and rewarding for customers, and help increase sales for merchants,” Nerurkar added.